TQ Avionics

Client: TQ Systems
Industry: Avionics
Services: Product Design, 3D Rendering
Focus: Creating Distinctiveness and a Premium Appeal

Description

TQ Systems KRT2-F

As TQ Systems entered the avionics market, Target Design developed the design of an entire product family. The goal was to give the products a distinctive identity and make the company’s high level of technical expertise visible through their design.

Three requirements were at the heart of the project: a timeless design language, a visual expression of the products’ high quality, and intuitive, ergonomic operation.

The focus was not limited to the visible controls. The housing itself was also designed to reflect the premium quality of the products – even though it remains hidden once installed. We therefore developed a distinctive graphic treatment for the surfaces, expressing both the technical sophistication and TQ Systems’ pride in its products.

The renderings shown here correspond to the visuals TQ Systems currently uses to communicate its products.
“All our products are characterised by their exceptionally low weight, compact design and minimal power consumption. The attractive design of the products is also focused on intuitive operation and functionality.”

Design responsible: Rolf Schiller

TQ Avionik